Creative Strategy: Static Ads
Working with a team of Creative Strategists at SM Social to develop static ads for brands such as AllMatters, Royo, HeyShape, and Hydrots. Responsibilities included copywriting, providing detailed ad briefs and collaborating with graphic designers to produce three variations of each ad, testing different headlines, visuals, and copy to optimize performance.
“I've had the pleasure of mentoring Christine and her growth and dedication have been truly impressive. As a budding Creative Strategist, Christine has consistently demonstrated a keen ability to understand complex concepts and apply them effectively in her projects. Her enthusiasm and willingness to learn have made her a standout mentee, and I have no doubt she will continue to thrive in her Creative Strategy career. I’m excited to see all the amazing things she'll achieve.”
- Sean (Founder, SM Social)